BY JOHNNY. SPRING CAMPAIGN

​

ART DIRECTION

​

​

​

By Johnny. is an Australian based women's wear label founded in 2009. The label is inspired by design concepts from past and present, reworking traditional silhouettes and creating quality collections for the individual who appreciates effortless style with a unique and modern edge.

​

To highlight the bold colours, opulent feathers and bright sequins in the By Johnny Spring collection, the campaign was shot in a minimal studio setting. Featuring a vintage chair and black wall for contrast, the campaign setting was a nod towards the inspiration behind the collection - Milan. Photographed by Mason MacKenzie Wood.  

​

SERVICES

- Art Direction

- Concept creation 

- Production